Marketing Action Plan Course

In this self-guided program, you will learn the key elements of a marketing strategy and how to develop a marketing action plan that will guide your organization’s marketing and growth. Once you develop a marketing strategy that is perfect for your business you’ll discover that:

  • You can attract clients that are ideal for you
  • You can stand out in ways that make the competition irrelevant
  • You can know confidently what to do and what not to do
  • Clients will expect to pay a premium to work with you
  • You can identify the most profitable ways for you to attract new business

ABOUT THE PROGRAM

Are you looking for a way to gain more clarity, control, and confidence in your marketing efforts? How would it feel to have a predictable flow of leads, clients, revenue, and profit? Now you and your team can install the same system that’s been proven over and over again to produce stunning gains in customers and peace of mind. Stop winging it and build your ultimate marketing action plan!

THE WINS SPEAK FOR THEMSELVES

I highly recommend Duct Tape Marketing and their Marketing Courses. I believe entrepreneurs, CEO’s and in-house marketing departments will have an eye-opening experience that’s well worth the investment in time and money.”

Doug Ross, Big Brothers Big Sisters of Central Mass

We doubled our revenue in two years after receiving the guidance and know-how to build standards, processes and systems from the Duct Tape Marketing.”

Debbie Howard, Senior Living SMART

HOW THE PROGRAM WORKS

When you enroll you’ll receive access to all 5 modules, over 20 lessons and all of the recommended worksheets and checklists to complete entirely on your own schedule. The entire goal of this course is to help you create a marketing plan, attract new business, and scale.

WHAT’S INCLUDED

  • 5 core training modules
  • ​21 lessons with video, assignments, checklists, and worksheets
  • ​Ability to set and learn at your own pace and on your own schedule
  • ​Step-by-step guides to help you stay on track
  • ​A finalized Marketing Action Plan to help direct your marketing activities moving forward

TRAINING TOPICS

  • Assessment: Marketing strategy, reviews, online presence, and consumer sentiment (You have to establish your baseline in order to move it)
  • Research: Understanding your market, the competition, and your ideal customer (Stop guessing and start knowing what your audience wants and needs)
  • Value: Building a solid foundation by ensuring your content is front and center (Stop trying to be everything to everyone, zero in and focus on your core content)
  • Action: How to organize and structure your business for repeatable growth (This is how you create highly profitable systems that deliver results)

Program Content

About Instructor

John Jantsch

John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine. He is also the founder of the Duct Tape Marketing Consultant Network, which trains and licenses independent consultants and agencies to use the Duct Tape Methodology. Outside of work, he loves living in the mountains, biking, hiking, skiing, building furniture and playing his guitar!

4 Programs

Not Enrolled
$199

Program Includes

  • 21 Lessons